Managing Director, UK


Job Title:                      Managing Director – UK
Location:                       West Midlands
Salary:                           Competitive
Reporting to:                 Group Chief Executive

Sporting Group International (SGI), a global sports marketing and sponsorship agency that was established in 2016. We have secured a series of major sponsorships across the globe for our clients, having representation in the UK, Europe and Asia.

We also have a network Group of companies, that expands our activities into Executive Search and Selection Recruitment and Talent Management.

The Role
We have an exciting opportunity for an ambitious Managing Director to drive our UK business forward. You will be joining our UK entity at a key moment as we move into our seventh year, we have ambitious plans to deliver exceptional growth.

As Managing Director, you will be the most Senior Executive acting as the figure head and ambassador, taking responsibility for the running of the business day to day, along with leading from the front in a sales capacity and assisting the Sales Team with their development and delivery of set business targets.

As we embark on significant global growth, collaboration and support for the SGI Group working methods will be integral to delivering our plans, as a Senior Leader you will be required to demonstrate your capabilities in this area.

The role of a Managing Director in a sports marketing agency requires a combination of strategic vision, business acumen, industry expertise, and leadership skills to drive success in a competitive landscape.

Leadership and Strategy
Develop and execute the business strategic plan in line with the sports marketing industry trends and client needs.

Provide visionary leadership to the team, setting clear objectives and goals.

Business Development
Identify new business opportunities, partnerships, and revenue streams.

Lead pitches, negotiations, and contract development with potential clients and sponsors.

Client Management
Foster and maintain relationships with existing clients, ensuring satisfaction and retention.

Act as a primary point of contact for key clients and oversee the successful execution of their campaigns.

Financial Management
Oversee budgeting, forecasting, and financial planning to ensure profitability.

Monitor financial performance, identify areas for improvement, and implement corrective measures when necessary.

Team Management
Recruit, mentor, and manage a high-performing team.

Provide guidance, support, and opportunities for professional development.

Marketing and Branding
Drive marketing initiatives to enhance the company's brand and market position.

Develop innovative strategies to attract new clients and retain existing ones.

Campaign Management
Collaborate with the SGI Group Team to conceptualise, plan, and execute sports marketing campaigns.

Ensure campaigns align with clients' objectives and deliver measurable results.

Industry Trends and Networking
Stay updated on Global industry trends, emerging technologies, and competitors' activities.

Build and maintain a strong network within the sports industry, attending events and conferences.

Sustainable Strategy Development
Create a Comprehensive Sustainability Plan:

Develop a robust strategy outlining the company's commitment to sustainability, setting measurable goals and timelines.

Integrate Sustainable Practices:

Implement policies and procedures that promote sustainability across all agency operations, including reducing carbon footprint, waste management, and energy efficiency.

Proven experience (typically 8+ years) in a senior leadership role within the sports marketing or related industry.

Strong understanding of sports marketing strategies, sponsorship, advertising, and brand management.

Excellent leadership, communication, and negotiation skills.

Strategic thinker with a track record of driving business growth and achieving targets.

Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.

Competitive Salary + Commission on all sales

Company Pension Scheme (after successful completion of probation)

25 days of annual leave + Bank Holidays, rising by 1 day a year for every year employed by the company (capped at 30 days)

Sporting Group International celebrates diversity and embraces equal opportunities for all. We welcome applications from all candidates regardless of age, race, disability, gender reassignment, pregnancy and maternity, sexual orientation, marriage and civil partnership, sex and religion or belief.

SGI have retained Sporting Jobs to appoint this role. All direct applications and CV's will be forwarded to Harry at Sporting Jobs who will be leading this search.

If this role is of interest, then please reach out to Harry Lynch either on LinkedIn or on

Reference VAC-3014

Salary Competitive

Location Birmingham

Contract Type Permanent

Closing Date Jan 1, 2024

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